IDE Ads vs Google & LinkedIn for Dev Marketing
Where should a dev-tool company spend its marketing budget? A clear-eyed comparison of IDE ads, Google, and LinkedIn on CTR, CPM, ad blockers, and intent.
Read more →Practical guides on monetizing developer tools and reaching developers in India.
Where should a dev-tool company spend its marketing budget? A clear-eyed comparison of IDE ads, Google, and LinkedIn on CTR, CPM, ad blockers, and intent.
Read more →AI coding tools created a brand-new monetization surface. Here is how to earn from Claude Code hooks, Cursor plugins, and MCP servers with tasteful sponsored recommendations at a 75 percent share.
Read more →Indian developers are a 22-million-strong market that ignores banner ads and runs ad blockers. Here is how to actually reach them - inside the IDE and CLI - with CPMs from 5 rupees.
Read more →Most VS Code extensions earn nothing. Here are the real monetization options in 2026 - paid tiers, sponsorships, donations, and IDE ads - with earnings math at a 75% revenue share.
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